MKTG (with MindTap Marketing, 1 term (6 months) Printed Access Card)

This book is useless if you need the access code to do the homework online with mindtap. The title is not only misleading but down right fraudulent as it says it right in the title that you get 6 months access and was the reason I bought this particular one. I have reported this to amazon

I was a bit concerned at first because all the reviews regarding the access code that the description says it includes, stated that they either didn't even get an access code, or they got a used one. For my class, we need the access code. I just received my book today with the access code unused. To verify it was unused I logged into Cengage and was able to register the code. The book itself is in very good condition, looks brand new. Also pretty awesome that I was able to save $31.

We bought this used, but was supposed to be in very good condition. This was not an accurate description of the product. It had actually been an Amazon Rental prior to it being sold, so while there was/is no writing or highlighting in the book, the outside is less than perfect. The condition should have been listed as GOOD, not very good.

The format of this "textbook" is unlike any I have ever used. It is absolutely readable and not your typical dry textbook. You can actually read this one because of the way it is formatted and the way the information is presented. I wish more texbooks were formatted like this. You will see once you crack into it. It was also pretty interesting and I have since decided to take more marketing classes as my free electives. This is also among the more affordable textbooks.

I purchased this book in new condition and I have no complaints. Pricing was reasonable and I had no issues with anything in the book. I did not use the access code because it was not necessary for my class.

This book many wrong page cuts. Meaning pages in chapters 15 and 16 have 2/3s of the page and 1/3 of another page backward. When printed the machinery made errors in cutting pages and binding. Quality control is a problem for Cengage.

I took an online marketing class and this was the text book, I only used the book itself, not the online access since our professor didn't set that up. It would be nice if the online activities were available without a professor setting up a class. The book does a good job of presenting marketing topics though some of it is repetitive.

I got the book for a class in perfect condition and it came with the online version as well. And it's the cheapest price I've seen

Ok

Quick and efficient, as described amd excellent value. Very happy all round.